See carbon heroes' Craig Barrack speak at Smarter Travel LIVE!

Smarter Travel LIVE!, the sustainable travel event organised by Landor Links, will be taking place over the 19th and 20th October at the ArenaMK in Milton Keynes.

This is one of the most important events for the Sustainable Transport industry and we're delighted to be participating again. said carbon heroes founder, Craig Barrack.

The carbon heroes presentation is titled "Enhancing car sharing safety with digital identities."

This could elevate public car sharing beyond the tipping point and see the industry finally take off in the UK

Barrack continued, "We see a marked difference between people's attitudes to sharing journeys when they participate in closed networks and with the general public.  The ability to assert your identity, without fully exposing it, will build the same level of confidence in public networks.  This could elevate public car sharing beyond the tipping point and see the industry finally take off in the UK."

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